Hidden Nook

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Sunday, August 28, 2005



Gmail Doubling Number Of Invites


[Media Source*]

Editor's Note: Gmail, an email service by Google, seems to be hungry for more users as several of it's users (including this editor) have noticed a dramatic increase in the number of invitations (currently standing at 100) that a normal user can generally send out. Previously the invite number hovered around 50, a number that many Gmail users found hard to deplete (especially when the number of invites would replenish back to 50 the very next day).


One reason Google is comfortable in doubling the invite size may have something to do with the launch of it's IM client Google Talk, which has been praised by fans and scorned by rivals. Google is probably trying to overtake it's competitors within the chat arena, although in order to do so it needs to expand it's Gmail User base since it is intricately tied into Google Talk.

Although one wonders how Google can afford to house all those addresses (especially since the Gmail accounts continually increase their size daily) the answer may be more obvious than one realizes. Google's bread and butter, Ad Sense has generated billions of dollars for the company and one can only imagine that a sizable chunk of those billions is from Gmail alone.



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